Raphael Amit and Christoph Zott
Wiley
Business model design and innovation are timely, mission-critical strategic issues that both founders of new firms and senior managers of incumbent firms globally need to address as they reimagine their firms in the post-Covid-19 world.
Filled with examples and illustrations from around the world, Business Model Innovation Strategy presents a rigorous and detailed guide to the design and implementation of innovative, and scalable business models for companies.
The book’s content has been tested in both degree and non-degree courses at some of the world’s leading Business Schools and has helped students and firm leaders to develop groundbreaking business model innovations.
Raphael Amit is a Professor of Management at the Wharton School, University of Pennsylvania. Christoph Zott is a Professor of Entrepreneurship at IESE Business School.
AMBA members are able to receive a 20% discount off the RRP for Business Model Innovation Strategy (print edition ISBN: 9781119689683) when purchased direct from www.wiley.com. Just enter the promo code BUS21 (or BUC21 for members in Canada) when prompted.
