Sangeeta Waldron
LID Publishing
The world is at a tipping point – climate change, plastic pollution, bush fires, disappearing forests, a global pandemic and explosive conversations about diversity and inclusion. Now, more than ever, it is important for all types of businesses to have authentic CSR initiatives that are not a publicity spin.
Corporate Social Responsibility is Not Public Relations contains interviews with thought leaders and entrepreneurs that show there is international public support for business to do better and that CSR is driving investment.
The book also offers understanding and advice on how to align your CSR with your PR for greater credibility and business benefits.
Sangeeta Waldron is a multi-award-winning PR professional who guest lectures at Coventry University on journalism, ethics, global society, social media and PR.
AMBA members can enjoy a 20% discount on Corporate Social Responsibility is Not Public Relations by clicking here and using the following discount code: SHARINGKNOWLEDGE.
