Break the Rules! in the AMBA Book Club

Break the Rules!

John Mullins


What sets successful entrepreneurs apart from others?  

Break the Rules! argues that successful entrepreneurs exhibit one or more of six ‘break-the-rules’ mindsets. These six mindsets, it goes on to explain, can be learned, practiced and built on by anyone to create thriving businesses that grow and prosper.

It offers a new take on entrepreneurship with the aim of shedding new light on an oft-discussed—but still rarely understood—area of business.

John Mullins is a professor of management practice at London Business School.

AMBA members are able to receive a 30% discount off the RRP for Break the Rules! (print edition ISBN: 9781394153015) when purchased direct from in August and September 2023 (20% discount thereafter). Just enter the promo code BUS21 (or BUC21 for members in Canada) when prompted.