Duena Blomstrom
Bloomsbury
Many business leaders have become too focused on digital transformation, leading them to neglect other vital elements of their organisation.
As new technologies are introduced, teams and individual employees are often taken for granted – the uniquely human benefits that arise from a well-structured, collaborative team become neglected, and the employees themselves become unmotivated and overly dependent on the technical, quantifiable benefits of technology.
People Before Tech underlines the importance and potential of teams in modern organisations. It also demonstrates why it is vital not just to implement technology, but also to integrate it into a company’s existing organisational culture and structure.
Duena Blomstrom is CEO and Co-Founder of PeopleNotTech, a people software solution focusing on psychological safety and high-performing team dynamics.
AMBA members can enjoy a 30% discount off the RRP for People Before Tech by clicking here and using the following discount code at checkout: AMBA30
