Why is it important to build a personal brand?

It is not just organisations that need brands. Individuals who want to be noticed and achieve success need to start building their own personal brands

Krista Neher author of Launch Yourself, joined The AMBITION Podcast to introduce the idea of personal branding. She explains why it is so important to build a personal brand and how to do it using tools like social media.

You may also like...

New curriculum

A shorter route to an MBA opens up at LBS

London Business School (LBS) has announced the launch of a new one-year MBA for candidates who graduated three or more years ago with a master’s in management (MiM) degree from a reputable institution

Read More »
Ambition: How DBA and PhD students in business differ the academics’ perspective
Sponsored Content

How DBA and PhD students in business differ: the academics’ perspective

Doctor of Business Administration (DBA) and PhD programmes offer distinct paths within the realm of doctoral studies, each tailored to address the needs of specific cohorts. In this article, senior lecturer in marketing and DBA supervisor at Aston Business School Andrew Farrell discusses how academics supervise professional doctoral students

Read More »